Sometimes it's the little things that can really get you down.
That certainly seemed to be the case for hundreds of film buffs today after a special screening of Back to The Future was cancelled for the second time.
The organisers, Secret Cinema, pulled the plug on the screening just two hours before it was due to go ahead, after cancelling yesterday's show with just 90 minutes notice.
Disgruntled ticket holders have been venting their frustrations online following the latest debacle.
Here are some of our favourite responses to the PR disaster:
<blockquote class="twitter-tweet" data-partner="tweetdeck">Anyone travelling from Cambodia to London just for Secret Cinema needs to have a word with themselves. <a rel="nofollow" target="_blank" href="https://www.awin1.com/awclick.php?mid=9&id=222025&p=http://t.co/iHFXe4NZ2L" class="body-link" data-vars-item-name="BL-206971-http://t.co/iHFXe4NZ2L" data-vars-event-id="c23">http://t.co/iHFXe4NZ2L</a>— Kate Solomon (@katiesol) <a rel="nofollow" target="_blank" href="https://twitter.com/katiesol/statuses/492609263622443008" class="body-link" data-vars-item-name="BL-206971-https://twitter.com/katiesol/statuses/492609263622443008" data-vars-event-id="c23">July 25, 2014</a>
<blockquote class="twitter-tweet" data-partner="tweetdeck">If nothing else Secret Cinema are providing a fascinating case study in how not to do PR.— Sam Inglis (@24FPSUK) <a rel="nofollow" target="_blank" href="https://twitter.com/24FPSUK/statuses/492685243007393792" class="body-link" data-vars-item-name="BL-206971-https://twitter.com/24FPSUK/statuses/492685243007393792" data-vars-event-id="c23">July 25, 2014</a>
<blockquote class="twitter-tweet" data-partner="tweetdeck">These dark days of Secret Cinema cancellations remind me of the day Instagram went down or the Pulled Pork & Cupcake Famine of 2013— Michael Hogan (@michaelhogan) <a rel="nofollow" target="_blank" href="https://twitter.com/michaelhogan/statuses/492683665810653184" class="body-link" data-vars-item-name="BL-206971-https://twitter.com/michaelhogan/statuses/492683665810653184" data-vars-event-id="c23">July 25, 2014</a>
<blockquote class="twitter-tweet" data-partner="tweetdeck">Surprised secret cinema haven't blamed the Libyans yet.— GJ Pie Martinez (@M0by_Duck) <a rel="nofollow" target="_blank" href="https://twitter.com/M0by_Duck/statuses/492686959203319808" class="body-link" data-vars-item-name="BL-206971-https://twitter.com/M0by_Duck/statuses/492686959203319808" data-vars-event-id="c23">July 25, 2014</a>
<blockquote class="twitter-tweet" data-partner="tweetdeck">Secret cinema cancelled - they'll be some stern faced people in 50s clothes looking lost in hackney. But aren't there always?— adam (@bakeradamj) <a rel="nofollow" target="_blank" href="https://twitter.com/bakeradamj/statuses/492670464557596672" class="body-link" data-vars-item-name="BL-206971-https://twitter.com/bakeradamj/statuses/492670464557596672" data-vars-event-id="c23">July 25, 2014</a>
<blockquote class="twitter-tweet" data-partner="tweetdeck">It'd be less expensive to invent a time machine to go back & watch a newly-released Back to the Future than it would to go to Secret Cinema.— hrtbps (@hrtbps) <a rel="nofollow" target="_blank" href="https://twitter.com/hrtbps/statuses/492675429703380993" class="body-link" data-vars-item-name="BL-206971-https://twitter.com/hrtbps/statuses/492675429703380993" data-vars-event-id="c23">July 25, 2014</a>
<blockquote class="twitter-tweet" data-partner="tweetdeck">Starting my own Secret Cinema tonight: Come round my flat to watch Ichi the Killer while I pour boiling oil on your back. £53.50mdash; Bit Socket (@BitSocket) <a rel="nofollow" target="_blank" href="https://twitter.com/BitSocket/statuses/492692608616243201" class="body-link" data-vars-item-name="BL-206971-https://twitter.com/BitSocket/statuses/492692608616243201" data-vars-event-id="c23">July 25, 2014</a>
